A man standing in front of a large window overlooking a cityscape at sunset, with a world map made of lights overlayed on the sky.

Connecting the dots.

Ideas and research on leadership, communication and AI - and what they mean for the way we work.

Rich Baker is a UK internal communications expert and strategist. His work focuses on strategic internal communication, leadership, employee engagement, organisational change and AI.

Research

Professional judgement in the age of generative AI

I’m leading an independent research experiment exploring how generative AI is changing professional judgement.

The first study focuses on corporate communications and uses Given Time™ - an AI-assisted qualitative research experiment designed to create better conditions for thoughtful reflection.

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